Design A Website

Atlanta Web Design Choices: WordPress, Adobe Business Catalyst, or Custom Web Design

Jonathan Beacher - Thursday, April 29, 2010

As a business owner you probably aren't aware of your choices for choosing a web design platform, so let's share some insight to help you know your options for creating your web site. Recent advancements mean Atlanta Web Design GA LLC can give you a more advanced web site for less money.

Atlanta Web Design GA recommends three web site software choices: WordPress, Adobe Business Catalyst, or a Traditional Web Design.

Which is your best choice for web design?

  • WordPress if you primarily need web pages or articles and perhaps simpler e-commerce, such as a small shopping cart with few products and easy shipping and payment options.
  • Adobe Business Catalyst if you desire a full-featured site with the easiest-to-edit pages, a large or complicated online store or e-commerce transactions, collecting data from customer forms, and marketing to prospects and customers via email.
  • Traditional web site when you have special requirements that cannot occur within WordPress or Adobe Business Catalyst.

Compare WordPress and Adobe Business Catalyst

  1. WordPressWe design your site within the WordPress content management system (www.WordPress.org) which is used by 8.5% of all sites on the Internet, or over 20,000,000 web sites. Advantages to you:
    • Once we create your design within WordPress and train you, you can easily edit your own web site pages, using your browser. Change copy , add pages or photo galleries, change the site menus, and lots more.
    • Your single WordPress web site can include regular web pages, a blog, a discussion group, a shopping cart, animated photo galleries, and much more, all under your control.
    • We can create a complicated site design in very little time with little cost by using software contributed to WordPress from other developers around the world.
    • WordPress software is free to use. We install your own copy of WordPress on your own server, and your only cost for operating your web site is our $47.88 a year hosting cost, plus $9.95 a year for your domain name registration.
    • Background: WordPress began in 2003 as an open-source project, meaning the programming code was open for any software developer to modify and share new code back to the project. While blogging was the initial focus, today WordPress is perhaps the largest web site development software platform on earth, with millions of websites running in WordPress including very popular web sites like the New York Times, Best Buy, Forbes Magazine, Martha Stewart, etc.
  2. We can design your site within Adobe Business Catalyst online business platform, which is the hot new technology that lets you run your own online business, rather than just a web site. This is your choice if you want the ultimate web site without limitations. Advantages to you:
    • Adobe, the leading firm providing web design software to developers, has unveiled a powerful platform that lets web developers build complicated web sites in a fraction of the time needed before, because all the features for your online business are already coded: web pages, blog, online shopping cart, financial transactions, event bookings, online forms, customer database, discussion groups, email marketing to prospects and customers, and much more. Every function you might need in a website is already built into the Adobe Business Catalyst system. We just style the design and configure the components, rather than building everything from scratch.
    • We can now create a $20,000 web site for under $2,000 for you because Adobe Business Catalyst lets us launch a complicated web site with less programming on our part in much less time.
    • Revolutionary stuff: you edit your own web page by going to the page, log in, then type your changes right into the web page you are viewing. Way cool!
    • Actions by every web site visitor are recorded in a central customer database. You track web visitors as prospects and see them convert into paying customers, step by step.
    • Cost to run in this powerful platform is only $39 a month paid to Adobe, which is a bargain compared to using individual services for shopping cart, email marketing, etc. that cost much more. Adobe includes support and software upgrades at no additional cost.
  3. We can design a traditional web site for you, using no software platform. This is how we had to do all web sites a few years ago, which requires us to code all the programming ourselves with HTML, CSS, JavaScript, jQuery or PHP, so we can't save you money by using existing code provided by the WordPress or Adobe Business Catalyst platforms. However, a custom web site may be required if you have special needs.
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